Archive for June, 2015



Google My Business Update Goes Wrong

Posted on June 20, 2015 under local search, SEO

This morning I noticed a big big change in a particular Local Business market I would monitor fairly regularly.

Something has happened to the Google My Business local rankings for ‘web design’ related businesses. These have always been a law unto themselves and only recently started to show again after Google had pulled them.

I keep a close eye on the local rankings for ‘web design Belfast’ terms and the 7 pack seems to have changed overnight.

Google My Business update

So from these results here’s how to rank locally:
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Which Drops a Suspended Site Quicker?

Posted on June 19, 2015 under local search, SEO

Which drops a suspended site quicker? Google My Business or Google Organic?

hosting suspended dropped from google's index

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Google Adwords Request Features

Posted on June 15, 2015 under PPC

I’ll add more to the list but here’s a couple of kick off with.

1. The ability to add annotations/comments. This is long overdue. Having to write notes in a Google Doc and refer back to these is time consuming.

2. I’d like to have the date picker that’s in Google Analytics, it makes it very easy to compare this year with last year’s performance. You can run comparisons in Google Adwords, though arguably they aren’t as easy to read/digest.

3. Ad scheduling at Ad level, so that I could create different ad text for different times of the day.

4. Being able to group select Broad Match Modifier keywords.

5. Being able to set different ads to display 10%, 20%, 50% of the time.

6. More flexibility & common sense with mobile ads, seems a nonsense to have to run a separate mobile ad campaign with the same keywords and decrease mobile settings by 100% in the original desktop/tablet campaign.

7. I’d like to be able to simply click a button and restore an account to a previous date, rollback functionality. I rarely use the undo changes feature, and backing up an account and restoring would be too time consuming everytime you made significant changes.

8. Being able to review and assess Quality Score for keywords over time.

9. I’d like to be able to get an email notification sent straightaway when the daily budget runs out, and not have to go through the current process of setting up rules to run at certain times to check if the cost has exceeded a certain amount.

10. I’d like to be able to see all the IP addresses in Adwords and what they get up to on the site.

Update August 2016

11. It’d be great to have coloured rows rather than all grey rows, which can sometimes be hard to distinguish, and can lead to mistakes if you’re writing the figures down.

rows in Google AdWords reporting

Have you got any?

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Michael Wall

Michael Wall is an experienced web developer based in Belfast N.Ireland currently running his own web design company.

Michael Wall is available for Internet Marketing, Google Adwords PPC and SEO work. Please call Belfast 02890 225729 or use the contact form.

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