Archive for August, 2015



Google Adwords Mistakes Part 2

Posted on August 21, 2015 under PPC

What seems like a very long time ago I wrote an article on my own AdWords mistakes. Most of them still apply. 7 or 8 years later here’s a follow up with a few more.

1. Limited by Budget

If you are running on a fairly small budget or your cost per click is high relative to your budget then the ‘Limited By Budget’ warning can be fairly common. Sometimes this is very difficult to work with, particularly if it’s a small client dipping their toes into Adwords and they aren’t prepared to up their budget. They usually have a low budget and a high cost per click.

If the daily budget is £10 per day and your clicks cost you £1, then when you get 10 clicks your ads will stop showing. If your budget runs out at 5pm then your ad no longer shows.

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Google’s New 3 Pack for Local Listings

Posted on August 9, 2015 under local search

Google seems to have rolled out a new look and layout for local listings and cut the 7 pack down to a 3 pack.

The last few months or so I’ve noticed Google has been experimenting with a different look and layout for local listings. It now seems they have rolled this out across the board. vets Belfast 3 pack

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Michael Wall

Michael Wall is an experienced web developer based in Belfast N.Ireland currently running his own web design company.

Michael Wall is available for Internet Marketing, Google Adwords PPC and SEO work. Please call Belfast 02890 225729 or use the contact form.

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