Well Google look to be constantly tweaking things just to keep people on their toes, and here’s another one. On certain local searchs, Google Places and Google Organic Listings appear to merge. So if you had a Google Places/Google Local listing that appeared on the first page without being on the page 1 organic results, that source of traffic might just have been wiped out completely!
You can literally lose hours looking for information on a particular topic, hunting for link prospects, a particular type of file, or a certain type of website. You’ll not only have to sift through spam and odd entries that don’t fit the query, but sometimes a normal query just isn’t refined enough to give you what you’re looking for right from the start.
That’s where advanced search operators and combinations come in handy.
There’s no doubt that having a bunch of SEO Tools and plugins won’t make you an expert SEO. SEO is an ongoing, time consuming process of testing, more testing, and analysis and tools won’t make up for a lack of knowledge and inexperience.
Working on multiple sites and trying to do everthing manually just takes too much time, so below are some of the tools, websites and software I use to speed up the process and make life that little bit easier.
These tools concentrate more on the analysis side of things rather than the creativity side where software and tools are obviously lacking. continue reading this post »
Local Search well and truly arrived with the introduction of the ’10 pack’ listing. At Search Engine Strategies at the start of this year (2009) it was the anniversary of the rollout of this feature in the UK.
The recent addition of a dashboard highlighted Google’s commitment to local search and it’s ever increasing importance.
Google anounced the new dashboard back in June and now at last it looks like it’s been rolled out for the UK and Northern Ireland results.
If you haven’t signed up for a Local Business Account now’s the time to go ahead and do it. If you’ve already got an account log in and you’ll see a ‘view report’ link. Just click on the link and you’ll see the dashboard.