We’ve been busy writing a 5,000 word blog post with lots of tips and tricks for those in SEO. Hopefully, there are some useful tips for novices and the more advanced as well.
Head over and read our blog SEO tips and tricks 2021
We’ve put together a blog with tips and tricks that will help those new to Pay Per Click and Google Ads, and also help as a refresher for those more experienced with search engine marketing.
Read our blog 28 Top Google Ads Tricks & Tips To Help You Create An Effective Campaign In 2021.
How do you choose a good SEO agency? By asking the right questions.
There are a lot of good agencies with seasoned SEOs that have earned their stripes, however, unfortunately, as there’s no barrier to entry and anyone can set up an SEO agency or become an SEO there’s also a lot of poor performing agencies that’ll just take your money and deliver very little.
Read the full article for suggestions on questions we’d ask an SEO agency if we were going to hire them
Although keywords and keyword research is very important, SEO isn’t just about installing WordPress, installing the Yoast SEO Plugin, adding your focus keyword and if you get a green traffic light from Yoast then job done. All you’ll have to do now is sit back and wait for Google to crawl, index, and rank your site highly. That’s not how SEO works.
Read the full article below on why SEO is more than keywords.
SEO has had a tough time over the years particularly with Google Ads increasingly dominating the SERPS.
Google will often throw a few scraps to keep the SEO community happy, Schema is one of those. I love the listings that you can generate using Schema. Here’s one that gets you excited as an SEO. What a listing!
There’s more details here on how to make your results standout using Schema
Our article on how we generated over 1 million pound for a client using Google Shopping is also live on the Codefixer website.
It’s been a while since I’ve posted here, over 2 years! Crazy how time flies.
The last 2 years have flown past. I’ve spent most of that time building an SEO & PPC team and putting systems in place at Codefixer. On top of that I’ve been running largely successful campaigns for clients and providing small group or 1-1 training courses on everything from Google Analytics to SEO.
In those 2 years I’ve learnt so much from others. Providing custom training courses has been a great opportunity to audit the websites of so many other businesses and get to spend time with other talented marketers. Building a team of search specialists who have made big contributions to client campaigns is hugely rewarding. Doing less day to day implementation work has also given me the opportunity to focus more on strategy.
When I first started doing SEO for my own sites, I wrote a lot. Over the years this has dried up. This year I’m hoping to post more often.
Here’s a few posts that we’ve added recently on Codefixer;
How to Fix Unwanted Sitelinks – written by the newest member of the Codefixer team, Ray.
How to Make your Search Results Stand Out with Schema Markup
Learn the basics of SEO in 2018 with a new date added to the Intro To SEO Training Course in Belfast.
Spaces are limited to 6 per training session.
I’m running an introduction into SEO Training Course on 29th November at the Wellington Park Business Centre on the Malone Road.
Spaces are limited to 6 per training session.
There’s been a lot of big moves recently in the world of SEO and I’ve been busy with all things Codefixer too. I’ve put together a quick roundup of my thoughts in the last few months.
As of 14th march 2017, DMOZ if officially closed for business. For those seasoned SEO campaigners like myself, this is an end of an era. It was set up back in June 1998 and was popular due to directory links from DMOZ carrying plenty of authority in terms of PageRank.
Yell used to be one of the best options to advertise your business with back in the 80s and 90s with their Yellow Pages. The big yellow book was the first stop when people where looking for businesses.
The internet exploded out of the traps in the early 2000s and the Yellow Pages began to lose out to cheaper, measurable online marketing. They ‘adapted’ by realising they needed to move online with their own business directory Yell.com. They also started offering PPC (pay-per-click) advertising as a ‘service’ using Google AdWords.
This may seem like a natural progression for a company like Yell to offer online advertising listings – though it doesn’t mean they’re any good at it!
continue reading this post »
Michael Wall is an experienced SEO based in Belfast N.Ireland currently running his own SEO Agency.
Michael Wall is available for Internet Marketing, Google Adwords PPC and SEO work. Please call Belfast 02890 923383 or use the contact form.
