What you can learn from a failed Link Farm

Posted on July 29, 2011 under SEO

As a tactic many SEO companies no doubt have the budgets to set up sophisticated link farms and link schemes, that are disguised and dressed up as legitimate looking sites that might pass a manual inspection by a Google spam team member.

However there’s alot of poor nasty looking link farms, that just don’t offer any value whatsoever or have any unique content.

Cows on a Farm
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Directory Submission worth the trouble?

Posted on June 5, 2011 under SEO

I thought I would revisit this topic again as it’s still a very popular question asked on business and search engine optimisation forums. Like a lot of things in SEO every poster seems to have a different opinion and experience, so here’s mine.

On the forums you’ll always get the usual throwaway one liner response that directory submissions are a complete waste of time, and money in the case of paid ones.

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Business Blogging For Beginners: How To Get Started and Get Results

Posted on April 15, 2011 under blogging

Trust is one of the biggest factors in the sales process. If potential customers don’t trust you, they won’t buy. This is where blogging comes in. Quality blogging will not only provide your customers and target audience with additional value, but it will also help builds relationships.

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Recipe search, Google hungry for people

Posted on February 27, 2011 under SEO

Google have just released a new feature; search for recipes. Whilst previously users were able to obtain a multitude of results for these queries – which were handled through ordinary results, this additional functionality brings to your table a number of other useful features.
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Keyword Rich Domains, Too Powerful?

Posted on December 2, 2010 under SEO

Is it about time Google finally pulled the plug on exact match keyword domain names?

Should Google really lower the importance and ranking weight given to a keyword rich domain name, just because some SEO’s go fishing for keyword rich domains to use and abuse?

keyword rich domain names

And are keyword rich domain names really as powerful as they’re made out to be?
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Google Places and Organic Listings Merge

Posted on October 28, 2010 under local search, SEO

Well Google look to be constantly tweaking things just to keep people on their toes, and here’s another one. On certain local searchs, Google Places and Google Organic Listings appear to merge. So if you had a Google Places/Google Local listing that appeared on the first page without being on the page 1 organic results, that source of traffic might just have been wiped out completely!

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Search Operators for SEO Linkbuilding

Posted on July 19, 2010 under SEO

You can literally lose hours looking for information on a particular topic, hunting for link prospects, a particular type of file, or a certain type of website. You’ll not only have to sift through spam and odd entries that don’t fit the query, but sometimes a normal query just isn’t refined enough to give you what you’re looking for right from the start.

That’s where advanced search operators and combinations come in handy.

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Selling Paid Links Can Sink Your Business

Posted on June 20, 2010 under SEO

Here’s a quick cautionary tale on why selling paid links from your main site can sink your online search engine rankings faster than the titanic.

RMS Titanic (Credits)
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Enhanced Listings in Local Search

Posted on March 10, 2010 under local search

When local businesses want to get noticed, what’s the best method? SEO, Social Media, Adwords? Other platforms such as Yelp and Yellow Pages have also shown promise and been generating a substantial amount of traffic. So much so, Google recently decided to take its local results one-step further and attempt to take a chunk out of the Yellow Pages’ profits at the same time.
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How to Kill your Search Engine Rankings

Posted on February 5, 2010 under SEO

Believe it or believe it not, it’s fairly easily to kill your Search Engine Rankings albeit accidentally, and even the most experienced web masters do it.

no index drop in serps
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Michael Wall

Michael Wall is an experienced web developer based in Belfast N.Ireland currently running his own web design company.

Michael Wall is available for Internet Marketing, Google Adwords PPC and SEO work. Please call Belfast 02890 923383 or use the contact form.

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